“He said, ‘Listen, business is easy. If you’ve got a low downside and a big upside, you go do it. If you’ve got a big downside and a small upside, you run away. The only time you have any work to do is when you have a big downside and a big upside. So why would you put a book together for something like this?’
Sam Zell The New Yorkeris Connie Bruck’i artiklis “Rough Rider” äriplaani kokku panemisest.
Tsitaat pärineb küll pikemapoolsest artiklist, kuid samas annab hea ülevaate sellest karismaatilisest kinnisvaraarendajast, kellest on viimastel aastatel saanud mitme Lähis-Ida rikkaima mehe nõustaja, meediaärimees ja…mootorrattur.
